The daily minutiae of starting or running your entertainment business can leave you drained or sluggish. If you’re there right now, I feel you, and I’m here to help.
I’ve gift-wrapped five bulb-sparking articles for you this week that’ll have your gears churning anew again and leave you rearing to go. All week.
Marketing
I’ve been hammering into your head the importance of hunting down your target market and bringing your product or service to it, and marketing expert Heidi Cohen breaks down one key component in that process: how to find your target’s social media hangouts.
Happy stalking. ;)
Business Essentials
Under30CEO.com co-founder and editor Jared O’Toole provides a killer list of apps and services that can boost your productivity and free up more time for you to fine-tune the long-term plans for your business.
Let’s be honest – there are a lot of ‘treps out there with naked intellectual property floating around (logos, branding/brand colors, etc.), just waiting to get stolen. Don’t get caught with your pants down. IP lawyer Jeff Fabian gives you the first steps you need to take to protect your brand.
Nine Factors to Consider When Determining Your Price – FreelanceSwitch
There’s a never-ending debate among freelancers and entrepreneurs about how to price our services, but FreelanceSwitch provides some solid advice here. Ultimately how you price your product or service is your choice, but if you’re looking for a pillar guideline, this article’s a pretty good one.
Constant Food for Thought
Image source: Bes Z.